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Version tracking

See what happened after every change.

MoraLab keeps the history when you update your products. Compare content, SEO and performance across versions, and see how your products develop after each change.

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Cobalt VaseExample data

Version 1

Before optimisation

SEO score
62/100
Content score
71/100
Conversion rate
2.1%

Version 2

After optimisation

SEO score
88/100+26
Content score
93/100+22
Conversion rate
2.7%+0.6

Version history

  1. V1Original
  2. V2Updated description
  3. V3New images and videoLatest

The problem

You improve your products. But do the changes work?

Most stores change a text or swap an image and move on. A month later nobody remembers what changed or when, so nobody knows what worked.

  • 1

    Every version is kept

    Text, images and video are saved with the time they went live. Nothing is overwritten.

  • 2

    Performance per version

    Sales, views and engagement are split at the moment a new version went live.

  • 3

    Build on what works

    Compare earlier and new versions, and see which changes are worth doing again.

Conversion rate per versionExample data
V1V2V3
  • V1 Original
  • V2 New description
  • V3 New images and video

The numbers show what happened after each change. Not necessarily why.

Over time

Every release marked on the curve.

Each version is put on the timeline the moment it goes live. You see conversion and engagement before and after, without keeping track of dates yourself.

  • The exact time each version went live
  • Before and after on the same curve
  • SEO, content and conversion followed over time

Frequently asked questions

Does a better number prove the change worked?

Not on its own. Traffic, seasons and campaigns move the numbers too. MoraLab shows what happened after a change and how it compares with earlier versions, so you have something real to decide from.

What is saved in a version?

The texts and media that went live on the product, and when they went live.

How long before I can see a result?

It depends on your traffic. A product needs enough views before the numbers say anything, and MoraLab only judges performance when there are enough.

Does a sync from my store create a version?

Versions are the changes you publish through MoraLab. A sync keeps your catalog up to date and never touches your drafts or your history.

Version tracking

Know which changes are worth repeating.

Book a 30-minute demo and we will show you how versions and tracking work on your products.

Book a demo